From premium everyday collars in the Core Collection to statement designs in the Hero Collection, discover durable dog collars and distinctive ID tags designed for dogs with attitude.
From premium everyday collars in the Core Collection to statement designs in the Hero Collection, discover durable dog collars and distinctive ID tags designed for dogs with attitude.
Every collar and tag is designed with the same goal in mind—premium quality, lasting durability and unmistakable style. Whether you’re looking for an everyday essential or a statement piece, our collections are built for dogs that deserve something a little less ordinary.
Dogs with character
Built to last
Supporting UK rescues
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BUILT FOR MISFITS
Made for dogs with character
PREMIUM QUALITY
Durable, comfortable and built to last
MADE WITH PURPOSE
Supporting rescues across the UK
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A community for misfits and their mutts
On all orders over £30
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